At any age, regardless of type, the skin is constantly in need of replenishment of moisture.
Beauticians claim that about 90% of women worldwide suffer from dehydration of the skin.
Signs of dehydrated skin:
the skin becomes more sensitive, rough and dull;
protective functions are sharply reduced;
the skin lacks radiance;
wrinkles appear;
resilience and elasticity decreases.
In the spring and summer, excessive tanning leads to dehydration of the skin.
In the cold season, the skin loses a lot of moisture due to a long stay in heated rooms and due to temperature changes.
The skin needs to be moisturized year round.
HUMIDIFYING SKIN is the first step in prolonging youth and ANTI-AGE care. Moisturized skin - firm, radiant, without flaws.
The company BELITA for effective moisturizing the skin of the face, body and hair has developed a line of HYDROEFFECT / cellular moisturizing and radiance of the skin and hair.
The line is based on the unique glacial water of the Swiss Alps.
Glacial water of the Swiss Alps is a well-balanced and structured natural component, an ideal conductor of active components and a powerful activator of beauty that slows down the aging process in cells.
The glacial water of the Swiss Alps is not exposed to processing, due to which it has an effective effect:
saturates with life-giving moisture;
makes the skin soft and supple;
stimulates cells to renew and restore;
promotes metabolic processes;
improves complexion;
tones, cools and refreshes the skin.
The cosmetics line also includes a complex of synergistically active moisturizing components: Aquaxyl ™, Litchiderm ™, betaine, allantoin, D-panthenol, shea butter and macadamia.
Aquaxyl ™ is a multifunctional moisturizing and regenerating complex of plant origin, consisting of two plant sugars: glucose derived from wheat and xylitol isolated from wood.
Aquaxyl ™ instantly increases the hydration of the deep and superficial layers of the skin, increases the synthesis of ceramide in the skin tissues, and as a result, improves the barrier functions of the skin, prevents transepidermal water loss, and for a long time restores its water reserves.
Aquaxyl ™ gives visible results:
strengthens the skin protective barrier by 14% *;
reduces skin peeling by 25% *;
softens the skin microrelief by 30% *
* The effect is achieved after 30 days, proven by Seppic, France.
Aquaxyl ™ deeply moisturizes and protects hair from external aggressions, such as environmental pollution, sun or other thermal effects. Restores and improves the structure of the hair, gives it a healthy look, returns shine.
Litchiderm ™ effectively moisturizes the skin and protects it from dehydration, photoaging and oxidative stress, neutralizes the effects of free radicals, reduces skin fatigue and improves its appearance, returning an even tone and radiance.
Betaine, a natural product derived from sugar beet juice, is an excellent moisturizer that regulates the water balance, gives the skin softness, smoothness, relieves irritation, strengthens the skin barrier, improves complexion, and makes hair strong, supple and shiny.
Allantoin softens and moisturizes the skin and hair, increases the water content in the intercellular matrix, and has a pronounced regenerative effect on skin cells.
D-panthenol soothes and moisturizes the skin, thickens the hair, preventing brittleness and damage.
Shea butter and macadamia nourish, moisturize and regenerate the skin.
All cosmetics with creamy textures are developed using the “smart moisturizing” technology, which regulates the level of skin hydration depending on its condition and environmental humidity. At a high level of moisture, the skin's moisture balance is restored, at a low level of moisture, pores are narrowed, which prevents the loss of moisture from the dermis. The “smart humidification” technology provides for a more intense effect on its dehydrated areas.